Simple Wellness, Fitness & MedSpa – Branding Strategy & Website Design

Simple Wellness, Fitness & MedSpa – Branding Strategy & Website Design

Tallgrass Studios worked with representatives of Simple Wellness to create a branding strategy that updated and expanded their current identity. The new identity reflects the vision, culture and unique combination of services provided by their organization. The branding work included a new name, symbol, logotype, color scheme, fonts and a graphic standards document. Promotional work included a new website, correspondence materials, signage and digital advertisements.

The logo

The Simple Wellness logo portrays characteristics that communicate the value of their expertise and service. Seven petals and colors intertwine to form a cohesive icon for the brand. This reflects the elements of their fundamental seven-part program for achieving ideal health. The identifiers highlight the three branches of service of wellness, fitness and medspa.

The website

Tallgrass Studios designed and built a new website for Simple Wellness to promote the growth of their health and aesthetics programs. The homepage features a short introductory video, programmed to autoplay only on an initial visit. The considerable array of health and aesthetic services are easily accessible, with separate menus organized by condition and service type. Copy-heavy pages make use of tabbed content panels to sustain manageable page lengths. Sections of the site are color-coded according to their seven-part program for health. The site also features a custom events calendar, promotional landing pages and a private nurses’ portal. The immersive, bright and clean feel of the site conveys feelings of healthfulness and reinforce the Simple Wellness brand promise.

One Love Story

“Art is love made public” from Sense8

Acrylic Paintings & Mixed Media Collage
by Laurie Culling

Music by Kind Soul
Opening Reception May 25, 2018 | 5:30 – 9 pm
at Tallgrass Studios

Acrylic Painting by Laurie Culling

Walnut Ranch Website Design

Walnut Ranch Website Design

Walnut Ranch Dental Spa provides modern dentistry with improved patient comfort.

Walnut Ranch tasked Tallgrass Studios with a website redesign as clean, modern and distinct as their dental spa in the Oklahoma desert. Rich desert tones and airy blues replaced the darker pallette of their former website. A custom rotating header greets visitors with photography and video, and offers clear calls-to-action. The content features valuable educational material including short dental animations, and SEO copywriting to better market their services online. Careful attention was given to website structure and navigation – patients have the most important information at their fingertips, and know exaclty where they are within the site.

The new website launched on March 21, 2018. Visit walnutranchdentalspa.com to see the full website.

Three Old Friends


Mark, Carey and David met in 7th grade art class in 1976 and have been friends ever since. They studied art and design together in junior high, high school and college.

All three are true multidisciplinary designers who work across traditional boundaries to include graphic design, illustration and photography. This show features current work from all three.

The Course of the Empire by Margie Kuhn

Watercolor & Acrylic Paintings by Margie Kuhn

Opening Reception
March 30, 2018 | 5:30 – 9 pm at Tallgrass Studios
720 E. 9th Street, #2, Lawrence, KS 66044

Show runs March 16 – April 16, 2018

A Lawrence native, Margie Kuhn received undergraduate and graduate degrees from the University of Kansas. A full-time artist, she has exhibited her paintings and drawings in galleries and museums across the country.

The paintings in this exhibition reflect Margie’s interest in material culture as a collection of artifacts that suggest ideas about the values, behaviors, and beliefs of contemporary society.

To see more of Margie’s work, visit her website margiekuhn.com.

Fresh and Modern Website Developed for Mainline Printing

Fresh and Modern Website Developed for Mainline Printing

Mainline Printing Website

Tallgrass Studios worked with representatives of Mainline Printing to create a new, fresh and modern website. Developing content for the new site was essential for this project. Tallgrass Studios worked with Jason Daley to capture photos and videos and worked with Bill Woodard to write the content to achieve high quality assets. The new website includes a dynamic homepage with animated header, staff images with short bios, featured product section, 8 pages of services, a contact us form with Google map pointing to a Google account, history timeline, capabilities, and an interactive footer.

The new website launched on October 29, 2017. Visit mainlineprinting.com to see the full website.

Rocks In My Head (and other things of value) by Cathy Ledeker

January 26, 2018 | 5:30-9 pm at Tallgrass Studios
720 E. 9th Street, #2, Lawrence, KS 66044

Watercolors by Cathy Ledeker
Music by BongoTini

Cathy is a painter, calligrapher, and illuminator. Retired as Art Director from Van Go, she now divides her time between her studios in Lawrence, Kansas and Creede, Colorado.

The contemplative watercolors in this exhibition are from her “Meditations” series.

To see more of Cathy’s work visit her website ledeker.com.

Holiday Observance Schedule

We encourage everyone to spend time with family and friends this holiday season. Tallgrass Studios will be closed according to the listed holiday schedule.

Branding Strategy and Website for Rachel Treanor

Branding Strategy and Website for Rachel Treanor

Rachel Treanor worked with Tallgrass Studios to develop an identity that best represents her business philosophy. Rachel Treanor’s business offers strategic marketing and business development; the new logo, tagline and brand identity reflects her unique service offerings. Much thought and consideration went into the company name, colors, and brand marks. Tallgrass Studios selected the letters R and T from the founder’s initials to best represent the personal nature of mentorship offered by the company. The T also serves to reference the Teach, Track, Transform platform that is central to Rachel Treanor’s marketing strategy.

Tallgrass Studios designed and applied the new identity to collateral pieces, business cards, and, on May 30, 2017 launched a fully functional website that features customizable page information, news feed blog, and contact form. Visit the website at racheltreanor.com to see the logo and brand in action!

Mostly Naked Women by Jenny Doores

October 13, 2017 | 5-9 pm
at Tallgrass Studios
720 E. 9th Street, #2, Lawrence, KS 66044

Jenny uses bodies to carry the obvious message, but also to convey contradiction: the classic and cartoony, iconic and companionable, sublime and ridiculous. They often become messengers of the moods, myths, and memes between men and women, and yes the women are largely bad-ass.

Jenny Doores teaches ceramic sculpture at Lawrence Art Center.

Jennifer.doores67@gmail.com

Book Illustration and Design

Book Illustration and Design

Tallgrass Studios’s Director of Art, Shelly Albrecht, designed and illustrated the book cover for Arlene Graber’s newest novel, The “Casting” of Wendy Holcomb. The illustration includes a digital montage created with a landscape of Cape Elizabeth, Maine flowing into New York, NY and Wendy in a spotlight. This is the fourth book in the series and Tallgrass Studios has had the privilege of working with Arlene to create each of the covers.

One-Of-A-Kind Sculptures by Nick Schmiedeler

June 30, 2017 | 6-9 pm

Utilizing salvage and scrap metal yards often, along with city alleys, nature trails, river banks, and other locales, Nick searches out natural, discarded, and reusable materials to create indoor and outdoor sculptures. Nick has been exhibiting and selling sculptures throughout the Midwest for about 20 years. Many of his pieces can be found on his website, nickschmiedeler.com

Music by John Svoboda
A refreshing approach to hearing music played on the guitar. Attractive repertoire that fulfills any listener’s expectation is complimented with Svoboda’s expertise and virtuoso level of performance.
svobodaguitar.com

at Tallgrass Studios
720 E. 9th Street, #2, Lawrence, KS 66044

Happy Anniversary Shelly Albrecht

A year has already flown by since we added Shelly to the Tallgrass team as Director of Art. 

Shelly was formally trained in Design and Illustration and has over 13 years in the field. 

Concept development, type composition and a variety of illustration and graphic techniques are her specialties.


Congratulations Shelly, we look forward to many more designs!

Final Friday Exhibition

Andrew Cho

April 28, 2017 | 5-9 pm

An exhibition of sculpture and drawings that question the threshold between personal and public spaces.

at Tallgrass Studios
720 E. 9th Street, #2, Lawrence, KS 66044

Caring for Compassus

Caring for Compassus

We are continuing to support the rebranding rollout for Compassus. Their pocket folders received a fresh, new look to match their corporate branding strategy. 

With the growth of Compassus, the division of services have formed into Hospice, Home Health, Palliative Care and Premier Care. We currently fulfill these updated pocket folders in 150 + locations in 31 states that will reach patients and their families nationwide.

You Craft It, We Label It, They’ll Remember It!

You Craft It, We Label It, They’ll Remember It!

Another cool project we’ve tackled lately was putting together a promotional piece for Mainline Printing. Since they specialize in providing labelling for craft beer companies, what better way to advertise than to show off some bottle label designs at the Denver BrewFest?

This project consisted of three labels put together by our team, which blended together eye-catching imagery with cheeky print-related “flavors”. Several of Mainline’s capabilities were featured in this piece, such as die-cutting, folding, UV coating and metallic inks. Despite its 0% ABV, it was still a fun collaborative project for our crew.

Happy Holidays!

Holiday



Tallgrass Studios will be closed Friday, December 23rd, Monday, December 26th, Friday, December 30th and Monday, January 2nd to spend time with friends and family this holiday season.

Tallgrass Studios